Lane Bryant, known for designing figure-flattering jeans for plus-size women, has created the Seven7 jeans with special details such as whiskering, rhinestone embellishments and embroidered pockets. Each pair is beaten and faded by hand to create an authentic vintage look. Darker colors and a stretch fabric that retains its shape make this jean both stylish and comfortable. Available in an assortment of washes including Ink, Pacific and Thunder, Seven7 jeans can be worn with a casual top for an afternoon shopping trip or dressed up for a night out on the town. Customers will find a variety of styles and washes in prices ranging from $79.50 to $99.50.
The Seven7 Collection also features a line of tops to compliment the new jean styles. Customers will find various styles including sleeveless lace tops, printed wrap blouses, and embellished mesh tunics. The Seven7? tops are available in a variety of summer and fall colors ranging in price from $49.50 to $59.50.
"We are excited to have Kimberley Locke as the new spokeswoman for our Seven7 jeans," says Lorna Nagler, president of Lane Bryant. "We believe that Kimberley is a great talent and a great beauty who will be a perfect role model for our curvy customers."
Customers will recognize Kimberley Locke as the talented and soulful vocalist from season two of FOX's "American Idol". Following "American Idol", Kimberley signed with Curb Records and released her debut album, One Love, in May 2004. Her first single from that album, 8th World Wonder, debuted at number one on Billboard's Hot 100 Singles Sales list.
"Being in the public eye gives me the opportunity to show people that women who are just like me, who are curvy, voluptuous, and have full figures can be beautiful, too," says Locke.
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